2026 FIFA World Cup: Reference Guide For Small Businesses | Jersey Diverse Business Advisory Council

(Meadowlands, NJ) – The 2026 FIFA World Cup is set to be the largest global event in history. This expansion to a 48-team format across the U.S., Mexico, and Canada creates immense opportunities for host cities, businesses, and communities. With billions expected in revenue, viewership, and participation, the scale of this event demands extensive preparation and adaptability.

This guide is designed for businesses, organizations, and individuals looking to draw attention, generate revenue, and engage with the local and global audience that the World Cup brings. New Jersey’s role as a host state will attract millions of fans,
creating opportunities for both large and small-scale ventures.